Consider website designing like building a house, where a house can range from a one bedroom townhouse to a large mansion. A website can range from one single page to thousands of pages with complex functionality. There are many different options and styles involved. As with any other service or product you typically get what you pay for, higher quality costs a little more. At least you only cry once – when you pay for it, instead of crying every time you have to pay to have something fixed. The goal is to develop a high quality website at a fair cost.

There are basics every site should have just like any house should have a floor, walls, roof, plumbing and wiring, each web page should be well planned and function according to the results expected from the internet. For a business website, the first step is to analyze the company’s most profitable product or service and focus on generating leads for the business. For organizations, the site’s goal is efficient communication and effective content to explain the entity goals.

A standard website should have at least the following:

• Web optimized graphics that are aesthetically designed to match current branding.
• Built on a content management platform that allows for additions and changes without programming intervention. WordPress is currently the most commonly used.
• About, Contact, Terms of Use and Privacy pages.
• Easy to navigate menu structure.
• Basic SEO (search engine optimization) to comply with the Google search algorithm.

There are many other features that can be beneficial to the web site’s success such as:

• Videos
• Mapping
• Testimonials
• Event Calendar
• Shopping Carts
• Payment Processing
• Surveys and Feedback
• Social Media Integration
• FAQ Frequently Asked Questions answered

Website hosting is the computer that the site lives on, on the internet. Cloud hosting is a more robust and stable solution for hosting. SSL is an even more secure method of hosting and should be used if the website conducts money transactions or transfers private personal information.

Just as you do not need to know all the components of your car engine, you need not worry about all the details of what makes a site perform efficiently. The web designer must know how to correctly program the website with correct up-to-date industry standard techniques. Such as ensuring the site is usable on a cell phone, tablet or desktop computer and across different platforms such as Apple Mac, Microsoft Windows or Android.

Contact Lee today for a detailed explanation of custom website development for your organization.  He will personally visit with you at your location in the Tyler TX vicinity to discuss how to make the internet work for your business or organization.